Arohan Financial Services Limited | Annual Report 2021-22

affected customer families by ensuring a smooth handover of required information to enable successful closure of claim cases. Arohan has defined for itself various models of sourcing and delivering orders for Non- Financial products, dependant on individual Third Party Business Partners. Stockist Model: Through this model, an agent of the Business Partner (“Stockist”) takes the responsibility of handing over the product to Arohan’s customers at the point of demand generation. Last Mile Delivery Model: Through this model, large consumer durables, small home and kitchen appliance orders are delivered directly to the customer doorstep at no extra charge. Mela Model: Through this model, small home and kitchen appliance orders are delivered in bulk to an assigned spot near relevant branches associated with the customers on an assigned date and time. Arohan eBazaar Point Model: Through this model, small home and kitchen appliance orders are delivered to a contracted shop near customer’s branch. Immediate Delivery Model: Through this model, small home and kitchen appliances are demonstrated to customers during centre meetings and if the customer is eligible and interested, then the order is immediately sanctioned and the unit is handed over. Inorganic Growth Arohan is one of the very few microfinance organizations to provide loans of amounts ranging from INR 10,000 to INR 25 Cr, including Term Loans to small MFIs operating in remote parts of various Low Income States or financially underpenetrated states in India. Arohan’s Inorganic Portfolio comprises of loans lacking access to diversified credit products, get continued access to credit, but also grass- root level institutions in getting financial, as well as, technological and operational support through focused consultation and training sourced through the Company’s partnerships with small MFIs. These partnerships include the provision of Term Loans and also Sourcing and Collection arrangements. Through this vertical, Arohan works with over 30 partners across its areas of operations benefiting not just customers who are situated in remote geographies, lacking access to interventions diversified credit products, get continued access to credit, but also grass-root level institutions in getting financial, as well as, technological and operational support through focused consultation and training interventions from Arohan. Arohan has been an industry thought-leader in driving this vertical, while alsoachievingdiversificationandstrengthening of its portfolio. Since its introduction, the Inorganic Vertical has traversed a robust growth journey, reaching out to underserved customers in remote geographies in India. Other offerings for customers Arohan is focused on driving innovation and differentiation through its products and processes with an aim to serve customers better. In the last two years, Arohan has introduced additional innovative products designed to address the needs of both regular, as well as customers. HumHainNaa: Inordertocapitaliseonitsability to raise debt, its monthly repayment model and to offer microfinance loans to customers at attractive rates, Arohan recently launched, a first of its kind, balance transfer product, ‘HumHain Naa’, to help customers benefit from better pricing and a monthly repayment model. Arohan’s loan officers are able to quantify to customers the monetary benefits of shifting to Arohan as part of this programme. 56 Annual Report | 2021-2022